Digital skills & transformation
Future Skills
To keep you up to date with your digital, technological and transformative skills, we offer 10 workshops every semester. semester, we offer 10 workshops aimed at addressing current trends and technologies and providing practical guidance. By participating in the workshops, you will expand your qualifications and prepare prepare yourself for the dynamic professional world.
Workshops for summer semester 2024:
- (Deu) 25.&26.04.:Earn more money with AI skills for your future
- (Deu) 02.&03.05.: Future of marketing
- (Deu) 16.&17.05.: Digital project management tools
- (Deu) 14.06. From zero to agile: Theory and practice for the agile working world of tomorrow
- (Deu) 20.&21.06. Digital content marketing on LinkedIn & Insta.
- (Deu) 04.&05.07.: Next Level Agile: Strategies and techniques for agile work with ChatGPT and Miro
- (Deu) 11.&12.07.: Effective data visualization with Power BI and AI
- (Deu) 23.&24.05.:How to communicate successfully in difficult situations and come to an agreement with (almost) everyone
- (Eng) 07.06.: Introduction to Design Thinking
Digital competencies
The workshop combines the basics of search engine optimization (SEO) with the innovative power of artificial intelligence (AI). SEO is crucial for the visibility of websites in search engines such as Google, as it helps website website operators to remain competitive and attract more visitors.
This workshop offers specific tips for SEO analysis and optimization of your texts and video content. It also presents the best SEO tools that are indispensable for editorial work. With these tools participants to research relevant keywords and optimize their content accordingly.
Goals:
You will learn how to use advanced SEO tools to identify relevant keywords and optimize content. Special attention is paid to the optimization of video content for YouTube and the use of of AI to analyze and improve video reach. Through practical exercises, you will learn how to formulate an ideal title and an appealing meta description.
Contents:
- What is SEO?
- How search engines work
- The most important ranking factors
- Optimize content more efficiently with AI
Speaker: Sarah Stein works as Head of Search Experience at SWR. She is deputy head of the Audience Development department. Within a short space of time, SWR has managed to double its search engine traffic. They are the largest source of traffic. As an editor, Sarah Stein built up the SEO department at SWR and is driving forward the area of artificial intelligence and SEO at SWR.
Language: German
Date & time: 02.05. &03.05.2024, 10:00-17:00 each day
Registration:
Via the ICS-RM registration portal
Location: Online. You will receive the access link to the online seminar by email one to two days before the start of the event.
Many people believe that digital project management tools make virtual collaboration easier. That's not quite true! Tools only make teamwork easier if we take care of more than just the technology.
The workshop provides you with an overview of the tool landscape and areas of application. You will have the opportunity to try out various project management tools (e.g. Asana, Kanban, Jira, Mural etc.) for yourself.
Goals:
- Acquiring and using various project management tools
- Reflection on the different team and project phases
- Recognize supporting and critical factors for project success
Contents:
- Tools, Techniques & Trust - the basis of constructive project teamwork
- Critical and productive factors for projects
- Project and team phases
- Design of a kick-off
- Setting up a project management tool for a project
Speaker:
Constance Böhme has been supporting people and organizations in change processes for 15 years. As an independent facilitator, organizational developer and coach, she primarily helps teams and managers to work together in such a way that everyone has fun and contributes their own ideas.
Language: German
Date & time: 16.05. &17.05.2024, 10:00-17:00 each day
Registration:
Via the ICS-RM registration portal
Location: Online. You will receive the access link to the online seminar by email one to two days before the start of the event.
Immerse yourself in the world of agility! You will gain a sound understanding of agile working methods, from Scrum to Kanban to Design Thinking, and develop the agile mindset that is essential for success in the modern working world. essential for success in the modern working world.
Get practical tips and advice that you can apply immediately in your everyday work and become a pioneer of agile transformation in your field!
Goals:
You will gain a basic understanding of agile working methods and their importance for the future of work. You will develop skills in the application of agile frameworks such as Scrum, Kanban and Design Thinking. You Adopt an agile mindset and apply it successfully in your work environment.
Contents:
- Introduction to agile frameworks: Learn how agile working methods are changing the way individuals and teams work and deliver projects.
- Deeper understanding of Scrum, Kanban, Design Thinking: Immerse yourself in the world of Scrum, Kanban and Design Thinking. Learn how to use them effectively in your working environment.
- Developing the agile mindset: Understand the principles behind the agile mindset and how you can implement them in your daily work life.
- Practical exercises and case studies from the "real" working world: Use interactive exercises and case studies to apply and deepen your knowledge in practice.
- Discussions and exchange of experiences: Immerse yourself in inspiring discussions and share your experiences with other participants from different industries.
Speaker: Andreas Lehner: is an experienced agile coach and trainer and has more than 10 years of experience in large international corporations and start-ups and is an expert in agile working methods.
Language: German
Date & time: 14.06.2024, 10:00-17:00
Registration:
Via the ICS-RM registration portal
Location: Online. You will receive the access link to the online seminar by email one to two days before the start of the event.
Harness the power of digital storytelling and transform your presence on LinkedIn and Instagram! This intensive, two-day webinar will teach you the essential digital content marketing skills to utilize the two powerful social media platforms.
Goals:
You will learn how to develop a strategy for content marketing on LinkedIn and Instagram and how to use it to increase visibility. You will learn how to use analytics tools to gain insights into the behavior and preferences of your preferences of your target group and how to continuously adapt your content strategy based on this data.
Contents:
- Fundamentals and strategy development Day 1
- Optimization, analysis and practical application Day 2
Speaker: Sarah Stein has been responsible for search engine optimization at SWR as Head of Search Experience since November 2020. She is deputy head of the department Audience Development. Sarah Stein has worked as an editor at SWR in Mainz since 2016. She studied political science, German studies, Italian literature and social media management in Milan, Trier and Cologne. Sarah Stein developed an interactive workshop concept for search engine optimization for SWR: "Be found better, reach more people". Within a short space of time, SWR has managed to increase the number of hits via search engines that they are now the largest source of traffic to the entire SWR website.
Language: German
Date & time: 20.06. & 21.06.2024 , 10:00-17:00
Registration:
Via the ICS-RM registration portal
Location: Online. You will receive the access link to the online seminar by email one to two days before the start of the event.
Technological expertise
Gain insight into AI that will make you more valuable to employers. We will cover the basics of AI and dive right into the Microsoft, OpenAI and Google AI platforms. Be part of it!"
Goals:
- Building understanding of AI
- Collection of experience with LLMs
- Collection of experience with Azure AI
- Collection experience with Google Vertex AI
- Collection of experience with other AI solutions (Midjourney, elevenlabs, pika / runway, sona)
Contents:
- AI 101
- Hands-on with LLMs
- Hands-on with Azure AI
- Hands-on with Google Vertex AI
- Hands-on with other AI solutions
Speaker: Marten Graebner worked as a strategy consultant in the financial sector for 8 years and has since led innovation projects at an international banking group. Together with a friend, he founded the "AI in Frankfurt" Meetup (now 7,000+ members) in 2017 and is a guest lecturer at various universities on all aspects of AI. In his spare time, he likes to act as a mentor for startups.
Language: German
Date & time: 25.04. &26.04.2024, 16:00-19:30 each day
Registration:
Via the ICS-RM registration portal
Location: Online. You will receive the access link to the online seminar by email one to two days before the start of the event.
Discover new ways to take agility to the next level. In this course, you will learn innovative strategies and techniques to improve agile collaboration using ChatGPT and the virtual whiteboard Miro and increase the effectiveness of your team.
Goals:
Learn the basics of ChatGPT for use in agile workflows, such as ad hoc data analysis, brainstorming or prototyping. Experience how you can use ChatGPT together with the virtual whiteboard Miro optimally for team collaboration. Develop your own innovative strategies to improve team collaboration and efficiency in agile projects.
Contents:
- In-depth insights into how ChatGPT works and how it can be used in agile working practice.
- Practical examples and case studies to illustrate the use of ChatGPT in data analysis and problem solving in agile projects.
- Strategies for integrating ChatGPT and Miro into existing agile workflows and processes.
- Success factors and best practices for the effective use of ChatGPT and Miro to increase productivity and efficiency in agile teams.
Speaker: Andreas Lehner is an experiencedagile coach and trainer and has more than 10 years of experience in large international large corporations and start-ups and is an expert in agile working methods.
Language: German
Date & time: 04.07. & 05.07.2024, 10:00-17:00 each day
Registration:
Via the ICS-RM registration portal
Location: Online. You will receive the access link to the online seminar by email one to two days before the start of the event.
Dive into the world of dashboard design and learn proven guidelines for creating meaningful charts and how to use Power BI to build a reporting system that tells a compelling story - all supported by the use of artificial intelligence. story - all supported by the use of artificial intelligence. From designing aesthetic dashboards to integrating data storytelling elements, this course will teach you all the tools and techniques to turn your data into powerful narratives.
Goals:
- Design aesthetic dashboards with Power BI
- Creation of meaningful diagrams
- Building a storytelling reporting system with Power BI
- Use of artificial intelligence for data visualizers
Contents:
- Power BI Basics
- Effective use of ChatGPT for data visualizers
- Conceptual dashboard design
- Data storytelling & dashboards
- Selection process for suitable visualizations
- Master the creation of the most important visualizations in Power BI
- Final project: Interactive management dashboard
Speaker: Josef Marktler studied business administration with a focus on controlling and information science. He worked for over 10 years in an international group as a controller and IT project manager. He has been a part-time Microsoft Excel trainer since 2014. He is a certified Microsoft Excel expert and specialist trainer. In recent years, he has specialized in the visualization and communication of data with Excel and Power BI. He has been working as a freelance trainer since the beginning of 2020. He is the owner and operator of the online learning platform storytellingmitdaten.com.
Language: German
Date & time: 11.07. & 12.07.2024, 16:00-19:30 each day
Registration:
Via the ICS-RM registration portal
Location: Online. You will receive the access link to the online seminar by email one to two days before the start of the event.
Transformative competencies
"Say what you mean without being mean"
Sharing suggestions, taking a position, addressing conflicts, agreeing on a course of action: Teamwork involves all of these situations on a daily basis - especially in increasingly international projects.
What if your ideas, thoughts and opinions were better received? It's clear: if you can master these situations communicatively, you are guaranteed more success and, above all, more fun - both at work and in your private life.
The workshop provides you with tried and tested tools: you will learn how to reach an agreement with almost anyone in just five simple steps, even in difficult situations. No matter whether you want to convince your boss of an idea, assigning tasks in a project group or discussing your vacation plans with friends.
Goals:
- Understanding what makes good communication
- Reflection on own communication patterns
- Know easy-to-use tools to better prepare and conduct conversations
Contents:
- The worst communication mistakes
- Radical Candor: Say what you mean without being mean
- 5 steps: Methods and exercises
Speaker: Constance Böhme has been supporting people and organizations in change processes for 15 years. She supports managers and teams in creating a working culture that makes everyone happier. Her official labels: facilitator, organizational developer, trainer and coach.
Language: German
Date & time: 23.05. & 24.05.2024, 10:00-17:00 each day
Registration:
Via the ICS-RM registration portal
Location: Online. You will receive the access link to the online seminar by email one to two days before the start of the event.
Design thinking is a problem-solving approach that promotes innovation through user empathy, brainstorming, prototyping and testing solutions. It is used in many industries to develop products, services and processes that truly meet people's needs. In this one-day online workshop, you will dive into the Design Thinking framework and acquire the right mindset that will enable you to enable you to develop human-centered solutions to complex challenges.
** Please note: This workshop requires all participants to be ACTIVE! We will work in small teams and solve a real challenge. Passive listening with the camera switched off will not be possible.
Goals:
By the end of the workshop, you will understand the basics of design thinking and its importance for promoting innovation. You will develop empathy for users. You will improve teamwork and communication skills through collaborative exercises. You will acquire a design thinking mindset to tackle problems with creativity and resilience.
Contents:
- An introduction to design thinking and its importance for driving innovation forward
- Case studies that show successful implementations of design thinking
- In-depth study of the individual phases of the Design Thinking process, with a focus on practical application
- Group work: The participants will work in small groups on a real challenge. At the end of the day, each team will present a solution and a prototype...
Speaker: Benjamin Nguyen is a certified Design Thinking Coach with extensive experience in guiding teams to develop innovative solutions for social impact. solutions for social impact. At Impact Hub Berlin, he leads both startup incubators and corporate innovation programs as a project manager, combining strategic insights with his passion for fostering impactful innovation. passion for fostering impactful innovation.
Language: English
Date & time: 07.06.2024, 10:00-17:00 each day
Registration:
Via the ICS-RM registration portal
Location: Online. You will receive the access link to the online seminar by email one to two days before the start of the event.
