Corporate culture of companies -
This elective module is all about the topic of corporate culture(s). How differently do companies "tick"? What role do the product, the size of the company or the management style play? How do companies communicate their culture to the outside world? What values do they live by internally?
These questions are particularly interesting for students with an immigrant background or for international students, because they will explore what constitutes corporate culture in Germany. Does it exist at all?
The special thing about this elective module: You leave the lecture hall and the online meeting and go on a field trip! Because you visit the companies directly on site and immerse yourself in the corporate culture(s). The spectrum ranges from small regional companies to well-known international corporations, all located in the Rhine-Main region.
The practical experience gained during the excursions is underpinned by a lecture given by Prof. Dr. Dr. Moutchnik. The lecture focuses on the theory of corporate culture of companies, but also here it becomes practical again, because social media networking with LinkedIn, working with case studies and the creation of podcasts with the own learning experiences complement the theory.
But pay attention. Here, too, you'll leave the lecture hall and put out feelers into the professional world, including on-site. For example, one lecture will take place at the Presseclub Wiesbaden, another at Wiesbaden's new start-up hotspot, the Altes Court.
- Excursions to well-known companies in the Rhine-Main region with discussions with experts
- Lectures on corporate culture in trendy Wiesbaden locations (e.g. Press Club at Villa Clementine, Altes Gericht, Seibert Media)
- Guided self-study: preparation of company visits and podcasts of learning experiences.
Speaker: Prof. Dr. Dr. Alexander Moutchnik, in cooperation with company representatives
Registration: Via the ICS-RM registration portal.
A total of 25 seats are available.
In order for the elective module to be credited, participation in all dates is required. The examination office of the respective university decides on the creditability, e.g. in the elective area (3 CP).
Those wishing to participate in this extremely valuable program should be willing to leave home/university and make the effort to visit local businesses and attend on-site lectures!
18.11.2023, Saturday, Old Court, Wiesbaden, Gerichtsstraße 2:
09:00 am: Opening of the Start up day by President of the HSRM Prof. Dr. Eva Waller
10:30 a.m.: Lecture by Prof. Dr. Dr. Alexander Moutchnik "Balancing act corporate culture in start-ups", followed by roundtables, pitches
12:15 p.m.: Get together
13:15-15:30: Corporate culture. Content introduction to the elective module course "Corporate Culture of Companies - VerlinkedIn RheinMain" (Prof. Dr. Dr. Alexander Moutchnik)
24.11.2023Friday, 09:00 to 15:30, Seibert Media, Luisenstraße 37-39 (upper floor) Wiesbaden.
Agenda morning: Torsten Groß, topics office tour, setup, culture, pre/post covid time, onboarding, history/future, processes, benefits, and more.
// Mittagspause: 12:00 bis 13:00 Uhr
// Agenda nachmittags: 13:00-15:30 Uhr: Unternehmenskultur in IT-Unternehmen (Prof. Dr. Dr. Alexander Moutchnik)
01.12.2023, Friday, 10:00-14:00, Schott AG, Hattenbergstraße 10,55118 Mainz
09:45 a.m. - Meeting at the entrance (Hattenbergstraße 10, 55118 Mainz)
10:00 a.m. - Lecture by Prof. Dr. Dr. Alexander Moutchnik on corporate culture
11:30 a.m. - Discussion with Salvatore Ruggiero, Vice President Marketing and Communications, guided tour of the company exhibition
13:00 - Lunch and get-together at Schott
14:00 - End of the event
further dates will follow soon